Out-of-Home for transit advertising

Reach travellers during their daily commutes with Displayce's OOH suite. Advertise globally in train stations, bus shelters and undergrounds and take advantage of an environment conducive to attention and advertising recall.

Explore Displayce OOH Suite

Advertising solutions for high-impact Digital Out-of-Home campaigns in transports

130K

DOOH screens

9B+

daily impressions

198

media owners

Elevate your digital posters in transport environments with Out-of-Home

78% of public transport users believe that DOOH screens enhance the advertisements they see.

Stations and metro networks provide a premium environment where travellers are attentive and receptive. Between journeys or during waiting times, they form a captive and available audience. These high-traffic locations create unique communication opportunities for your brand.

Exclusive transit solutions for global OOH campaigns

Global reach & qualified inventory

Activate DOOH screens in real time in train and metro stations from recognised media owners via a single platform. Access inventory from multiple media owners in station halls, metro platforms or escalator areas.

Advanced audience & location targeting

Engage consumers in contextual environments, by location (platforms, halls, transfer areas), by moment (rush hours, off-peak times), or by profile (income, gender, habits…) to ensure your campaigns are always relevant.

Integrated
measurement
& services

Anticipate peak traffic moments to maximize impressions, refine ongoing campaigns, and measure real impact through brand lift studies and drive-to-store analyses. Ensure that each campaign meets your expectations and objectives.

Triggers & dynamic creatives

Use triggers for event-based advertising, such as a train’s arrival or departure. Modify your creatives in real time with DCO (Dynamic Creative Optimization) to adapt them to the context of your campaign.

Explore Displayce DOOH DSP

Exclusive to Mediatransports & Displayce

Train Live Triggers: train-based DOOH triggers in train stations

Activate DOOH screens based on real-time train data to follow passenger customer journey within train stations

activate the right DOOH screens based on passengers’ itinerary within train stations from arrival to departure.

trigger your creative only when your audience is within the train station: before boarding, after arrivals and during delays waiting times.

ensure campaign reach & repetition toward the right audience

Displayce provides a trusted OOH suite bringing
impactreal-timeprecision
to Digital Out-of-Home

Displayce DSP
Media Platform

Plan, trade and optimise in real-time local or international DOOH campaigns with Displayce Demand-Side Platform. For advertisers looking for contextualised messaging that drive brand consideration.

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Displayce DMP
Data Platform

Centralise, enhance and fuel your OOH assets with first and second-party data applied to OOH. For media owners willing to drive more revenues from programmatic and direct sales.

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