WeAreDOOHers Summit
Half-Day Conference | European Specialists | French & English content
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What is WeAreDOOHers Summit?
Born from the WeAreDOOHers community, this summit brings together the most forward-thinking minds in programmatic and Digital Out-of-Home. It's more than a conference—it’s where innovation meets influence.
Expect high-impact talks, actionable insights, and bold conversations designed to change your perception of what’s possible in the European programmatic DOOH space. For half a day, join selected leaders, specialists, and pioneers to learn, connect, and shape the future of our industry.
Where retro-futurism meets Parisian style
The WeAreDOOHers Summit takes place at Fuga Space, a one-of-a-kind modular venue that blends immersive tech with iconic Parisian flair.
Speakers & Hosts
Why attend WeAreDOOHers Summit?
Learn. Connect. Be Inspired.
Not just another industry event. WeAreDOOHers Summit brings together a truly European crowd and a fresh lineup of voices you don’t hear every day. From smart use cases to honest conversations, this is a space to exchange ideas, challenge assumptions, and get inspired by what's really moving the industry forward. A compact, high-quality format designed for meaningful encounters and practical takeaways, with just the right mix of strategy, innovation, and real-world experience. If you're serious about programmatic DOOH, this is where you need to be.
Agenda
Live translation (English to French) available on-demand.
ON - At Fuga Space
Reflecting on a year of in-house DOOH campaigns, Decathlon has successfully navigated the unique specificities of the Swiss landscape. This talk will share how programmatic DOOH has supported the sport retailer's growth, showcasing their initial DCO tests and the subsequent improvements in brand lift study (BLS) results.
Nous permettons de réaliser des campagnes mondiales massives et percutantes, pour cibler des audiences spécifiques et affinitaires en temps réel. Grâce à un point de contact unique, nous garantissons une exécution simple, permettant d'opérer le plan publicitaire à travers l'ensemble des asserts du leader mondial de l'OOH, présent dans plus de 80 pays.
Today’s communication revolves around understanding and reflecting audience needs. Weischer shares insights on how data-driven technologies make (D)OOH campaigns more effective and human-centered – and takes you behind the scenes to reveal how data is seamlessly integrated into programmatic systems.
What is automation for OOH? Why is automation the future? Expansion, Simplification? Growth? Where does OOH sit in the media mix & how automation can flip the table? Next step & solutions: How Broadsign approaches this challenge?
TikTok has become a place where creativity, joy and authenticity flourish, driven by real people and real moments. Now, through Out of Phone, we’re taking that energy beyond the mobile screen and into everyday spaces. Billboards, stores, and public places are becoming extensions of the TikTok experience, alive with the voices, ideas and expressions of the TikTok community.
OFF - At Fuga Rooftop
An exclusive invite-only cocktail party on Fuga rooftop with views over Paris. Build genuine connections in an exclusive setting, far from the buzz.
Join the minds reshaping programmatic DOOH
Have a questions? Please contact the WeAreDOOHers Summit team
marketing@displayce.com