On 16 April 2026, Displayce will be at the Future of DOOH in Paris, France. Join us at the Maison des Travaux Publics (Paris 8e) from 9:00 AM to 12:00 PM, where we will explore the theme: “Tactical Multi-Local Media, a National Strategic Asset: DOOH in an Era of Unlimited Possibilities”. We invite agencies and brands to discover how context and creativity are reshaping the DOOH landscape. Book a meeting with us!
About the Future of DOOH
Organised by Minted, this event is the key meeting point for French DOOH leaders, bringing together experts from agencies and brands. The programme focuses on deciphering market trends, data-driven strategies, and the evolution of out-of-home advertising into a central pillar of modern media mixes.
Displayce at Future of DOOH 2026
This year, Displayce is proud to participate in this strategic gathering with a dedicated keynote session. We will be onsite to share our expertise on programmatic DOOH and welcome visitors to discuss how to integrate smarter, more creative campaigns into your omnichannel strategies.
What to expect from Displayce?
- Gain insights into placing context and creativity at the heart of DOOH strategies
- Understand how programmatic, DCO, and triggers unlock the full potential of the medium
- Discover new forms of storytelling for modern omnichannel campaigns
- Connect with leading experts in French DOOH and programmatic advertising
Placing Context and Creativity at the Heart of DOOH
During this session, Mélanie Marie will explore how to place context and creativity at the core of DOOH strategies. Through concrete examples, she will demonstrate how programmatic buying, Dynamic Creative Optimisation (DCO), and real-time triggers enable brands to move beyond static displays.
The objective: to imagine new forms of storytelling that drive performance within modern omnichannel strategies.
Meet the Displayce Team
Maud Fichelle, Customer Success Manager
Mélanie Marie, Head of Sales France
Damien Traclet, VP Global Client Success
Don’t miss the opportunity to discuss your specific challenges and ambitions with our experts. We invite you to schedule a dedicated time slot with our team onsite.
